Upon creating a Campaign, you are able to choose the cost model used by your Traffic Source to enable the most accurate tracking.
Currently, RedTrack supports the following cost models:
- CPC - cost per click - net cost of a click bought within a traffic source. Calculated as Cost divided by Clicks.
- CPA - cost per action (acquisition) - a fee for a certain action (form submission, registration, download, etc).
- RevShare - revenue share - a set % of commission fee paid upon conversion.
If you're confused by the affiliate marketing lingo, don't worry, we have explained the basic terms for you. Just check out the Glossary here.
Should you have any further questions, please contact firstname.lastname@example.org and our team will be happy to assist you. Happy tracking!