Traffic Source is the traffic origin from which advertisement is bought. Creation of a Traffic Source in RedTrack is one of the obligatory steps. We have a list of presets for most popular Traffic Sources available and we also have a lot of Integration Instructions for specific Traffic Sources.
But do not worry if you have not found the one you are using - it is possible to add a custom Traffic Source or you can always ask firstname.lastname@example.org for help you with the set-up.
This guide describes the process for traffic sources with redirect links. If you plan to use Facebook, please follow this one instead.
1. First, you will need to check if the target Traffic Source is already available in RedTrack:
2.If you were able to find it just click on "Add" button and all the available macros will be filled in. If there is no desired traffic source - you still can add it manually by pressing "Create Custom":
3. For pre-set Traffic Sources most of the essential information is already available and you will need only to place your personal data for some of the sources.
4. If the desired Traffic Source was not found in the list - you can add it manually.
4.1 Use "Create Custom" button:
4.2 Fill in the necessary fields: source name, postback URL (Pixel Postback URL if your Traffic Source supports this type of postback - do not paste the entire script, just the URL part), click id macro.
Postback URL can be obtained from your Traffic Source and should contain valid click id macro supported by the Traffic Source.
4.3 The rest of the information is optional but if you need to track additional data and your Traffic Source supports it, you can fill in the available macros:
Imp Ref ID and Impression Cost ID - if you want to track impressions
Click Cost ID - if you want to get the click cost for CPC campaign automatically from the traffic source
Other macros from your Traffic Source.
5. Save the changes.
Adding a Traffic Source overview
Now you are all set with the Traffic Source and can proceed further!